Licensing International has announced the launch of its newest initiative, the Licensing International Scholarship Program.

Designed to inspire the next generation of talent while advancing the understanding of licensing in society, the program will grant scholarships to deserving individuals who are interested in a career in brand licensing.

“This program is all about investing in the future of our industry and placing the business of brand licensing front and center among young leaders at the start of their career journey,” says Maura Regan, president, Licensing International. “So many of us stumble into brand licensing by chance. By introducing our industry to students at the start of their professional life, we hope to create a generation of passionate, skilled professionals who actively pursue careers in licensing.” 

The Licensing International Scholarship Program will be funded by donations made to the Licensing International Foundation. Companies and individuals wishing to contribute can do so in two ways:

Licensing International will begin accepting student applications for scholarships in January 2021. Scholarships will be awarded to students seeking degrees in business, marketing, design, engineering, entrepreneurial studies and other brand licensing industry-related programs, who also meet a number of other eligibility requirements.

Fundraising for the Scholarship Fund will formally begin with the upcoming Licensing International Holiday Party, a global, virtual get-together set for Dec. 3. The event is free to attend, but registrants are encouraged to make a small donation to the Scholarship Program if they are able. Click here to register now.