HERO Bed, which designs, manufactures, and distributes mattresses built in the USA, has officially partnered with kathy ireland Worldwide.

"We are so excited to partner with kathy ireland Worldwide,” says Pablo Frixone, founder and chief executive officer, HERO Bed. “I've long admired Kathy and her superbly talented team at kathy ireland Worldwide, and when we created the HERO Bed mattress, I felt it would be a perfect fit because of our teams shared belief in giving back to the less fortunate.  We are grateful for the opportunity to partner in providing blissful sleep through high quality products while doing good with a portion of every sale going to nonprofit organizations serving veterans, children, and those struggling with cancer.”

HERO Bed is the newest member of a network of emerging entrepreneurs that began during COVID-19 to bring business opportunities during this pandemic. It offers business leaders access to the marketing and licensing services of kathy ireland Worldwide’s business network designed for each entrepreneur’s needs.

"We are pleased to welcome Pablo and the HERObed.com team to kiWW," says Kathy Ireland, chair, chief executive officer and chief designer, kathy ireland Worldwide. "The HERO Bed mattress is a mattress like no other. With HERO you're getting the best hybrid mattress with the latest sleep technology. Its luxury hybrid technology provides the perfect balance of support and sleep comfort.  Just as importantly, Pablo and the entire team are indeed HEROS!  Why? Because Pablo and the entire team are dedicated to helping people in need.  Every purchased mattress helps serve children, the homeless, veterans and cancer research.  We are truly looking forward to working with Pablo and his team and to bringing our customers the best technology in sleep mattresses.” 

The kathy ireland Worldwide partnership comes on the heels of the businesses recent team up with WeFresh.