Jewel Appointed Exclusive Licensing Agent for Scout

The accessories brand is planning to expand into lifestyle categories.

July 17, 2023

Summer 23 Kent Island Lifestyle CollectionJewel, Scout

has been appointed the worldwide licensing agent for Scout, a lifestyle specializing in tote bags. The Scout brand is focused on creating limited-edition patterns that keep customers coming back season after season.

“We are excited to partner with Jewel to bring the Scout brand into new product categories and expand our audience,” says Deb Waterman Johns, founder, Scout. “Jewel has a proven track record of building design-based brands, and we are confident that they will help us to strategically grow the Scout brand.”

The brand includes a full portfolio of patterns and designs available for licensed products. Waterman Johns finds inspiration everywhere she turns, including traveling, fashion trends and daily life. Scout’s team of artists works collaboratively with Waterman Johns to interpret her designs, creating hundreds of original patterns each year.

“Scout has become well known for their functional, fashionable accessories, and we look forward to extending the

brand into new products that further support their mission of helping women stay organized and accomplish more,” says Julie Newman, founder and chief executive officer, Jewel.

Categories available for licensing include home, apparel, accessories, stationery, gift, travel and beach.