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Funko Acquires Loungefly

Funko Acquires Loungefly
Funko has entered into an agreement to buy the contemporary fashion accessories company Loungefly.

Transaction will extend the collectibles business into new accessories categories.

Funko has entered into an agreement to buy the contemporary fashion accessories company Loungefly.

Financial terms of the transaction were not disclosed.

“We have long admired Loungefly and the company’s unique and differentiated collection of accessories and are excited to welcome them to the Funko family,” says Brian Mariotti, chief executive officer, Funko. “As we continue to extend our business into new and existing categories, this transaction provides us with key capabilities in the accessory and handbag category. We see tremendous opportunities to combine their creative design process with our speed-to-market capabilities, expanded distribution channels, and broad license portfolio to deliver accessories to our loyal fans featuring their favorite pop culture icons and characters.”

Founded in 1998, Loungefly designs and sells a wide selection of handbags and accessories under such licensed brands as Disney, Marvel, Star Wars, Sanrio and Pokémon. Loungefly products can be found via specialty stores, boutiques and department stores throughout the U.S.

“As a leader in pop culture consumer products, Funko is the ideal partner for Loungefly’s portfolio of licensed and branded lifestyle accessories,” says Trevor Schultz, founder, Loungefly. “We look forward to working with the innovative Funko team to extend our unique product offering into new channels of distribution and licenses.”

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