Trevco has partnered with The Emoji Company to create a line of officially licensed masks via its MaskClub.com e-commerce platform. In response to the CDC announcing that Americans should wear a face covering, MaskClub was founded to help first responders with its buy-one, give-one model.

“We are humbled by how quickly the Emoji brand rose to the occasion,” says Trevor George, chief executive officer, Trevco. “Thanks to brands like Emoji, we will donate thousands of masks to first responders.”

For every Emoji face mask purchased, MaskClub will donate one to the First Responders Children’s Foundation. Customers will have access to Emoji designs via MaskClub.com, as well as access to MaskClub’s mask subscription model. The deal was brokered by Retail Monster, the Emoji Company’s North American licensing agent.

“We are proud to partner with MaskClub and help benefit the First Responders Children’s Foundation,” said Marco Hüsges, chief executive offiver and founder, The Emoji Company. “In these unprecedented times, our hope is that these masks will allow consumers to express personality and feeling, while bringing smiles to faces on either side of the mask.”