Pop-culture collectible vinyl figure company Youtooz is giving emoji its signature treatment in a new line of collectibles launching this spring.
Launching with six custom emoji drops, the collection features the emoji brand’s most popular and recognizable icons. The deal was brokered by Retail Monster the Emoji Company’s North American licensing agent.
“We’re excited and honored to work with the Emoji Company in reimagining the icons loved by the internet community," says Austin Litman, co-founder, Youtooz. “We are very excited to be working with Youtooz to develop this iconic line,” says Marco Hüsges, chief executive officer and founder, the Emoji Company. “We are always looking for natural synergy with the brands we partner with, and it couldn’t get more natural than this. We are constantly looking to create something different, exciting and meaningful, and we have certainly done that with Youtooz and are looking forward to a successful product launch.”
The Youtooz x Emoji limited-edition collectibles will debut this summer online at youtooz.com.