Five new U.K. partners line up for the preschool brand.
Adding to the 49 licensees currently representing the property, DHX has secured Kokomo (healthy and beauty), HTI (toys and novelty), Bladez (inflatable toys), Misirli (socks) and Whitehouse (amusement).
Products from the new licensees are expected to launch in the U.K. this fall.
“Since announcing we were bringing back ‘Teletubbies,’ we have naturally had a huge interest from the industry,” says Tom Roe, commercial director, DHX Brands. “We’ve since pulled together a top-tier licensing program, and are delighted to announce the addition of yet more best-in-class companies to the roster. With the show enjoying strong ratings success on CBeebies, and consumer products just starting to roll out now, we have a busy and exciting year ahead!”
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