Deal will see Crunchyroll join the Hitotsubashi Group as owners of VIZ Media Europe Group.

License Global

September 6, 2019

1 Min Read

Crunchyroll has announced an agreement that will give it a majority stake in VIZ Media Europe Group's EMEA-wide network of partners, distributors and licensees.

VIZ Media Europe Group is one of the largest licensors and distributors of Japanese anime in EMEA. Crunchyroll is a subsidiary of Otter Media, which provides anime content in more than 200 countries and territories. The strategic partnership will see Crunchyroll join current VIZ Media Europe Group investor, The Hitotsubashi Group, which will retain a minority stake.

"Crunchyroll and VIZ Media Europe Group will bring together significant expertise, capabilities and dedication to grow and promote our respective licensed and original content," says Joanne Waage, general manager, Crunchyroll. "We look forward to learning from and collaborating with our new colleagues in Paris, Lausanne and Berlin, so we can continuously create the most engaging experiences for anime and manga communities around the world."

The partnership follows recent news that Crunchyroll content would be added to WarnerMedia's upcoming streaming platform, HBO Max. Crunchyroll's parent company, Otter Media, is owned by WarnerMedia.

Read more about:

CrunchyrollVIZ Media

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like