LA-based womenswear label By Samii Ryan has collaborated with the Care Bears to create a new collection. The winter release is filled with sweat sets, tie-dyes and favorite Care Bears characters for a healthy dose of nostalgia.
Care Bears are renowned for teaching generations of kids and adults about the importance and power of kindness and caring, something that founder Samii Ryan feels is an important foundation of her brand and aligns with its overall ethos.
“I created By Samii Ryan to be both a brand and a platform that emphasizes the importance of being kind to others. Radiating positivity, empowerment, self-love and practicing kindness are all core messages we express throughout our collections and social presence,” says Ryan, founder, By Samii Ryan. “Care Bears felt like the perfect partner to collaborate with as our messages align perfectly and we both strive to promote love, kindness and joy.”
This whimsical collection will comprise of BSR’s staple hoodies, crewnecks, oversized sweatpants and crop tees, with the introduction of nostalgic ringer and baby doll tees.
“The Care Bears have been spreading messages of sharing and caring for nearly 40 years and have captured the hearts of fans around the world,” says Cristina Villegas, vice president, licensing, North America, Cloudco. “By Samii Ryan carries this messaging on through her colorful, fun and comfy range, and we look forward to sharing it with our audience.”