“Whether it’s fishing, hunting or a weekend camping trip, Outdoor Life is the authoritative voice for the outdoor adventure-seeker,” says Elise Contarsy, senior vice president, Bonnier Consumer Products Group. “Outdoor Life has been a trusted resource in the outdoor space for over 120 years, and the branded products produced by these partnerships will allow us to continue to connect with enthusiasts in a meaningful way.”
Bonnier Consumer Products Group plans to showcase the range of Outdoor Life
products from licensees and meet with retail buyers at the June 2020 Outdoor Retailer Summer Market in Denver, Colorado.
Bonnier Consumer Products Group has announced The Levy Group as licensee for sportswear, outerwear and bags; 540 Brands for graphic t-shirts, sweatshirts and headwear; Balanced Tech Corp. for base layer, underwear, sleepwear and cold-weather
Bonnier Consumer Products Group will continue to onboard additional licensees for Outdoor Life.
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