Atlantyca Makes a Name for Geronimo Stilton

has partnered with

My Nametags

for a series of iron-on and sticker name tags inspired by the

Geronimo Stilton

children’s book series.

My Nametags will leverage series characters Geronimo Stilton, Thea Stilton, Trap and Benjamin Stilton as part of the agreement. The company’s line of label tags featuring the characters can be placed on shoes, bags, DVDs, smartphones and stationary.

Atlantyca has inked a series of deals for its international

Geronimo

series. The company recently announced an agreement for the character to be used in an

upcoming campaign

for Italy Family Hotels.