The Asian Licensing Association hosted its annual Asian Licensing Awards event Jan. 7 during the Hong Kong Toys and Games Fair.

April 6, 2018

1 Min Read

The Asian Licensing Association hosted its annual Asian Licensing Awards event Jan. 7 during the Hong Kong Toys and Games Fair.

The winners include:

  • Best Property in Asia: Doraemon, Fujiko Pro

  • Best Asian Property: Rilakkuma, San-X

  • Best Licensee (tie): SpongeBob SquarePants tissue products from Vinda International and the Iron Man 3 collectible figure series from Hot Toys

  • Best Licensing Agent: Pacific Licensing Studio representing Warner Bros. Consumer Products

  • Best Promotion Campaign: Monsters University and Toy Story loyalty program, The Dairy Farm Company–7-Eleven

  • Best Young Property–Attack on Titan, Kodansha

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