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Igloo, Disney Extend Playmates Deal

New lunchboxes will include Donald and Daisy Duck, Pluto and Goofy.

Igloo has announced an extension to its partnership with Disney for Playmates lunchboxes.

Following the launch of the Mickey Mouse and Minnie Mouse collection, the offering has expanded to include Donald Duck, Daisy Duck, Goofy and Pluto designs of Playmates.

“Mickey Mouse’s pet dog, Pluto, and his friends are always there for him much like the Playmate is for the serious cooler enthusiast so expanding this collection was a no brainer,” says Brian Garofalow, vice president, marketing and ecommerce, Igloo.

The new character lunchboxes extend Disney's longstanding partnership with Igloo. In the last year, the two companies have collaborated on Playmates inspired by leading brands from the House of Mouse. Coolers to be created from the teamup includes styles designed after hit franchises such as "Star Wars" "The Nightmare Before Christmas," and "Toy Story."

Disney's lunchboxes join an extensive collection of licensed Playmates from Igloo. Recently signed deals have seen the cooler maker design products based on hit animated franchises including "Bob's Burgers" and "Scooby Doo."

Prices for the coolers range from $29.99 to $39.99. The new Playmates come in four quart and seven quart varieties. Customers can purchase new Igloo Disney Collection online at the Igloo website. 

TAGS: Igloo
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