Manufacturer plans to kick off 2017 with new licenses and merchandise.
Home goods licensee Vandor will kick off its 60th anniversary with the introduction of more than 100 new products in 2017 featuring three new licenses and multiple evergreen licenses.
New licenses include The Nightmare Before Christmas, which is featured on a ceramic cookie jar, a tea pot and a salt and pepper set; Elf on the Shelf, which will be included on an “ugly sweater” mug, a ceramic soup mug and a heat reactive mug; and Power Rangers, which will be showcased on messenger totes, tin totes, a travel tumbler, water bottle and ceramic oval mug.
Additionally, the company will debut its first line of Vandor-branded travel tumblers, called the “Wave Collection.” In addition to the Vandor-branded offering, the company will also launch the new tumblers decorated with characters from Marvel Comics, Star Wars, Disney, Power Rangers and The Beatles.
Other new products in Vandor’s lineup include sculpted cookie jars, teapots, salt and pepper shakers, tin totes, ceramic mugs and water bottles featuring brands such as “Sesame Street,” Star Wars, The Beatles, The Grinch, Guardians of the Galaxy Vol. 2 and many others.
“We plan to celebrate our 60th anniversary in a big way,” says Dhyani Gardner, vice president, marketing and product development, Vandor. “Throughout the year we’ll continue to differentiate ourselves with high-quality, beautifully designed, truly unique and always functional licensed products featuring pop culture icons that appeal to fans of all ages.”