Tommy Bahama, Samsara Luggage Announce Partnership

New products from Samsara Luggage will launch in select Tommy Bahama stores and online.

August 22, 2022

The Samsara Carry-On.Samsara Luggage

Samsara Luggage has announced it will partner with lifestyle brand, 

, to offer select products from its newly launched Tag Smart Collection both in-store and online. Tommy Bahama will add Samsara's Tag Smart Carry-on to its website in September and in select stores later in the fall. The Tag Smart Carry-on is combined with the Apple AirTag, allowing travelers to track their suitcase using the Find My app on their iPhone. Samsara's Weekender Bag will also be added to the Tommy Bahama site as a travel accessory that coordinates with the Tag Smart Carry-on.

"Innovation, workmanship and above all quality are synonymous with the Tommy Bahama brand,” says Chrisann Furciato, senior vice president, licensing, Tommy Bahama. “It is for this reason we value our partnership with Samsara Luggage and look forward to offering it to our guests."

“We are thrilled to partner with a like-minded brand that stays on the forefront of consumer trends in the travel industry," says Atara Dzikowski,

co-founder and chief executive officer, Samsara Luggage. "In the wake of an increase in reports of lost luggage across the globe, the Tag Smart suitcase can offer their community of travel enthusiasts the right luggage to make their next trip more effortless. Tommy Bahama aligns seamlessly with the Samsara brand, and we are optimistic that this will be a successful and lasting partnership."

Samsara Luggage launched its Tag Smart Collection and coordinating travel products this April. The Tag Smart Carry-on is combined with the Apple AirTag, which uses a Bluetooth signal to map a suitcase's precise location. The suitcase features an interior compartment that secures the device from within. The suitcase's durable aluminum frame and TSA-approved combination locks keep the AirTag protected from any outside tampering. The Tag Smart Device is included with the suitcase.