Shell Rummel Adds Homewares


Watercolor painter Shell Rummel has added two new collections to her bath range with Bacova and her bedding range from Ivy Hill Home, in a deal brokered by Jewel Branding & Licensing.

The new collections, which are themed Nouveau Chic and Beautifully Illuminated, will be available from both licensees in in spring 2014 and are designed to complement the existing line of fabrics from Blend, wall art from Metcolors and stationery and home décor from Pictura.

“It is a pleasure to be working with Ivy Hill Home and Bacova to further extend the Shell Rummel brand. They have expertly taken my fine art designs and created stunning, high-quality product lines that are truly works of art,” says Rummel.