PM&J Launches Squishmallows Bean Bag Chairs

New bean bag chairs will come in three popular Squishmallows styles.

License Global, Content Editor

November 13, 2024

1 Min Read
Squishmallows Bean Bag Chairs, Jazwares, PM&J
Squishmallows Bean Bag ChairsJazwares, PM&J

PM&J, in partnership with Jazwares, has unveiled three licensed Squishmallows bean bag chairs on Walmart.com, marking the company’s first venture into licensed retail products. The collection includes 30-inch bean bag chairs in popular Squishmallows characters: Archie, Bubba and Cam. Each chair is filled with lightweight beans and covered in a soft, easy-to-clean, velvety fabric.

“After 17 years of designing, developing, and manufacturing products under private labels, we’re thrilled to collaborate with Jazwares and Walmart to bring these delightful Squishmallows bean bag chairs to market,” says Peter Fritz, president, PM&J. “This launch represents an exciting milestone as we expand our expertise into licensed retail products.”

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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