NUREMBERG: Character World Previews LEGO, Marvel Lines
Bedding licensee Character World will reveal a number of new designs for brands including LEGO, Disney, Marvel Superheros and Star Wars at the Spielwarenmesse Toy Fair, taking place in Nuremberg, Germany, this week.
Among the products included in each line will be duvet sets, curtains, towels, ponchos, beanbags, fleece blankets and cushions.
With a strong presence in the U.K., Character World has secured a number of pan-European contracts with global licensors over the last two years in its aim to expand internationally.
“We are enjoying great success in EMEA at the moment, but are keen to accelerate this even further," says Andreas Niedergesäss, Character World, director, EMEA. "We’re currently negotiating a number of additional European contracts to extend our product ranges and distribution even further. Nuremberg Toy Fair is a great platform for us to capitalize on this growth, and we look forward to meeting potential new partners at the event.”