Sponsored By

MissPrint x Fy Home Décor Collab Signed by The Point.1888

British wallpaper design brand MissPrint has found its latest partnership with homewares, wall art and furniture brand Fy.

License Global

September 2, 2020

1 Min Read
missprint (1).png

MissPrint has teamed with Fy to bring 39 new art prints to the market.

The deal arrives after the designer signed with licensing agent The Point.1888 in March. 

“MissPrint is no stranger to brand licensing and yet this is the first time we have worked on creating an art print collection inspired by our wallpaper designs,” says Rebecca Drury, co-founder, MissPrint. “It makes perfect sense to create such a product range to attract new customers and I’ve found the whole design process really exciting. We’re so grateful to The Point.1888 for giving us this opportunity and cannot wait to unveil our other plans.”  

MissPrint has already enjoyed brand licensing collaborations with brands including John Lewis, Dunelm, Quaker Oats.

“We’re delighted to have paired MissPrint with Fy as the retailer was top of our target list for reaching style-conscious home renters and owners,” says Janine Richmond, senior commercial manager, home, The Point.1888. “Fy only works with the world’s coolest emerging brands, artists and designers and MissPrint’s place on that list is well-deserved.” 

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like