M&M’S, Goose Creek Launch Fragrance Collection

Goose Creek has partnered with M&M’S, a part of Mars, for a range of authentic room-filling candles. The collaboration, brokered by Brand Central, invites fans to experience M&M’S in a new way by engaging the power of scent

The perfumery team at Goose Creek collaborated with the M&M’S team to turn the flavors of the chocolate candies into authentic room-filling candles. The collection features nine fragrances inspired by the candy, including Milk Chocolate M&M’S, Holiday Mint M&M’S, Peanut M&M’S and more.

“We are thrilled to partner with M&M’S to bring the joy of their beloved flavors into our fragrance portfolio,” says Jordan Meece, chief marketing officer, Goose Creek. “This collaboration tasked our perfumery team with recreating the iconic, flavors of M&M’S into a home fragrance product. This collection of scents invites customers to enjoy the sweet and colorful fun of M&M’S in their home in a new way.”