Jewel to Rep Interior Designer Nikki Chu

Jewel Branding & Licensing has signed on to represent Nikki Chu, interior designer and fashion accessory designer.

Over the past decade, Chu has launched a range of interior projects as well as a number of fashion collaborations. She also makes regular appearances as a design expert on HGTG, the Food Network, Oxygen and E!.

Chu’s self-titled collection, Nikki Chu Home, launched earlier this year, consisting of home accent pieces from licensee Imax Home. In addition to partnering with Imax Home, Chu is also developing a rug collection that will launch in 2015.

Categories currently available for licensing include bedding, bath, kitchen textiles, window treatments, tabletop, home décor fabrics and wall décor.

“Nikki’s impressive background as a renowned interior designer, combined with her expertise designing successful home products makes her a powerful force in the home industry,” says Julie Newman, president, Jewel Branding & Licensing. “Her modern and eclectic design aesthetic really sets her apart, and we’re excited to develop Nikki Chu Home into an affordable luxury brand.”