DreamTex Debuts the DreamCover


Following the recent launch of JCB-branded bedding, Dreamtex has unveiled a new design innovation for its bedding line–the DreamCover.

“In essence, the DreamCover is a shaped duvet cover. The edges of the duvet are cut and stitched to follow the outline of a character or pattern, in this case Joey JCB,” says Andy Downie, commercial director, Dreamtex. “This styling enhances the overall printed design, bringing the character to life and adding an extra dimension to the product in a way that is completely different to any other kids’ bedding on the market.”