April 6, 2018
The Yankee Candle Company is helping to freshen up locker rooms this school year with a new line of co-branded, collegiate-themed candles created in partnership with the Collegiate Licensing Company, an affiliate of IMG College.
The Fan Candle Collegiate Collection features 23 CLC institutions including Alabama, Boston College, Florida State, Illinois, Ole Miss, Notre Dame, Texas A&M and Virginia Tech.
Four additional schools will also be added to the collection this fall under a separate licensing agreement: Ohio State, Michigan State, UMass Amherst and William & Mary.
Each scented candle features the logo and school color and is available in a large jar or as a Car Jar air freshener. The collection is now available at Yankee Candle, Bed Bath and Beyond, Cracker Barrel and other regional department stores and specialty retailers, as well as online at YankeeCandle.com.
"We are excited to partner with Yankee Candle to offer a new collegiate candle line to millions of passionate college fans across the country," says Missy Ingram, director, non-apparel management, CLC. "The timing of the launch of candles in school colors fits perfectly with College Colors Day on August 30–an exciting annual celebration dedicated to promoting the traditions and spirit that embody the college experience."
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