BLACK+DECKER Enters Indian Smart TV Market with New 4K Google TVBLACK+DECKER Enters Indian Smart TV Market with New 4K Google TV

Licensing Partnership with Indkal Technologies brings the brand’s first televisions to India.

License Global

January 22, 2025

1 Min Read
A1 Series Google TV, BLACK+DECKER
A1 Series Google TVBLACK+DECKER

BLACK+DECKER, a Stanley Black & Decker brand, has announced its entry into the Indian television market. Through a licensing partnership with Indkal Technologies, the company has launched the A1 Series Google TV, featuring a frameless design and advanced smart features.

“We are extremely excited to introduce BLACK+DECKER’s first-ever television to the Indian market,” says Anand Dubey, chief executive officer, Indkal Technologies. “This launch marks a significant milestone for us, as it brings a globally recognized brand known for its innovation into the highly competitive TV space. The combination of stunning 4K visuals, next-gen smart features powered by Android 14 and immersive Dolby Atmos sound make this TV an ideal choice for home entertainment. We are confident that the BLACK+DECKER A1 Series televisions will become a must-have product for technology enthusiasts and home entertainment lovers across India.”

“With over 100 years of innovation, BLACK+DECKER continues to expand its portfolio to meet the needs of our evolving consumers,” says Amit Datta, commercial director, licensing, Stanley Black & Decker. “We are excited to lead the way by bringing the first Next-Gen Smart TV featuring Android 14 technology to India.”

LicenseWorks, a leading brand licensing agency in India, facilitated the licensing partnership between Stanley Black & Decker and Indkal Technologies.

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"We are proud to have facilitated this licensing partnership between Stanley Black & Decker and Indkal Technologies, marking a new milestone for BLACK+DECKER in the Indian consumer electronics market,” says Rishabh Singla, Managing Partner, LicenseWorks. “This launch demonstrates the potential of licensing partnerships to combine local expertise with global brand expertise and innovation.”

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License Global

License Global

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