Sports Illustrated Enters Nutrition Space

Sports Illustrated

Nutrition, a full line of wellness supplements.

Sports Illustrated

has expanded its presence in the health and wellness sector to complement the various lifestyles of active and health-conscious individuals, the same audience its magazine and the rest of its licensing program.

“Our 

Sports Illustrated

Nutrition line of wellness supplements reinforces our commitment to driving home the importance of health and wellness to athletes and fans alike,” says Marc Rosen, executive vice president, entertainment, ABG, owner of the 

Sports Illustrated

brand.

“We’re excited to expand 

Sports Illustrated

’s offerings through this new line of expertly crafted supplements and bring the brand to consumers in a new way.”

Focused on physical and mental wellbeing, 

Sports Illustrated

Nutrition is a curated range of solutions designed to meet a variety of individual nutrition needs. The collection features three product lines formulated with the

Sports Illustrated

Nutrition is now available on 

sportsillustratednutrition.com

and 

amazon.com/sportsillustrated

. The line will also launch at select retailers in the coming months.

For ABG, the supplement announcement follows on the recent news that 101 Studios will soon be leveraging the

Sports Illustrated

for

long-form content

.