Hallmark Adds Licensed Text Bands | License Global

Hallmark Adds Licensed Text Bands

Hallmark has added licensed style bands featuring teen singer Cody Simpson and the Disney show "Shake It Up!" to its line of Text Bands.

Hallmark Text Bands let kids to trade messages by bumping fists or shaking hands and feature interchangeable bands, allowing kids to change their look to match their outfits, moods or interests.

The new Shake It Up! and Cody Simpson designs join a collection of more than 10 style bands.

"By adding licensed products like Cody Simpson and Shake It Up! to our growing style band collection, we're able to give kids a chance to not only connect with friends in a new way, but to celebrate a show, character or musician they admire," says Dan Woodall, product manager, Hallmark.

The Cody Simpson band includes the singer’s logo in bright colors and is the first of many Cody Simpson products that will soon be available at Hallmark stores across the country. Hallmark recently announced a Hallmark Cody Simpson greeting card line, which will be available the beginning of 2013.    

Shake It Up! and Cody Simpson style bands are now available at participating Hallmark Gold Crown stores across the U.S.