RHS Partners with Crane Garden Buildings for Major Collection

Contemporary garden building designs planned for 2025/2026.

License Global

June 28, 2024

3 Min Read
RHS x Crane Garden Buildings
RHS x Crane Garden BuildingsThe Royal Horticultural Society

The Royal Horticultural Society (RHS) has announced a partnership with Crane Garden Buildings, a garden buildings industry company, to produce the RHS Garden Building Collection by Crane Garden Buildings, a range of leisure buildings, offices, outbuildings and garages.

The range will feature insulated and uninsulated, modular, contemporary garden buildings, with apex or pent roof structures, all made with FSC-certified, PEFC or TR-compliant woods.

The first functional prototypes are planned for the fall, with the first building in the range – a studio – coming to market in March 2025 when demand for garden buildings is high.

Further launches include two more studios and a garage in a barn-style design. The launch of the entire range will be completed by spring 2026. All the buildings will highlight RHS branding on a nameplate or badge.

The high-end collection, aimed at discerning homeowners and gardeners, is expected to meet a wide range of needs, from offices and gyms to summerhouses, garages and more. The highly contemporary look and feel of the buildings will take its inspiration from some of the latest developments in the architecture industry – and from the RHS itself.

Crane has enjoyed a long association with the RHS, having showcased its range of handmade garden buildings over many years at the RHS Chelsea Flower Show, and it will include design elements inspired by RHS buildings loved by millions of visitors to the RHS gardens. These will include RHS Hilltop – the home of gardening science, the U.K.’s first dedicated horticultural scientific center of excellence, located at RHS Garden Wisley – and visitor centers at RHS Garden Bridgewater, RHS Garden Hyde Hall and RHS Garden Rosemoor.

This range will initially be offered through Crane’s established distribution channels. The company operates its own national network of 14 show centers; four more are planned by 2026. The range will also be sold via the company’s website.

Following the initial launch, Crane will promote the range to its garden center and department store partners with a focus on physical retail, which will allow potential customers to see for themselves the quality of the products and their construction.

All RHS/Crane buildings will be delivered to customers and installed by Crane’s installation teams.

Crane designs include everything from studios and summerhouses to fully lined and insulated garden rooms and offices for year-round use; each building can be customized to match individual style and intended use.

“As a proudly Norfolk-based, family-run business, and a well-regarded producer of high-quality-timber garden buildings, we are thrilled to be working with the U.K.’s favorite gardening charity and gaining inspiration from its wonderful visitor centers in many of the country’s great gardens,” says Peter Mortin, national sales manager, senior business development manager, Crane Garden Buildings. “We’re sure this partnership will surprise and delight customers and retail partners alike.”

“Experience, expertise and reputation are important when choosing a partner in the garden buildings business, and Crane has high ratings in all three,” says Cathy Snow, licensing manager, RHS. “Its range of designs, high building standards and outstanding customer service are equally impressive. We are delighted to be working with Crane on this distinctive and highly desirable garden building collection.”

About the Author(s)

License Global

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