Squishmallows, Crocs Release Collaboration
Jazwares and Crocs partner on new footwear and Jibbitz charms inspired by the Squishmallows characters.
September 24, 2024
Jazwares, the toy company behind Squishmallows, and footwear brand, Crocs, have partnered to bring the iconic plush Squishmallows characters to a line of Crocs shoes and Jibbitz charms. The collaboration features colorful, vibrant designs and Croc’s signature comfy styling.
The limited-edition collection includes the Caedia Classic Clog, the Cam Cozzzy Sandal and the Squishmallows Multi Clog, all available in all sizes. It also includes an exclusive Jibbitz charm five-pack inspired by Squishmallows’ ultra-soft texture and style.
“This new collaboration with Crocs is such an exciting way for fans to step into style and show off their love of Squishmallows at the same time,” says Gerhard Runken, executive vice president, brand and marketing, Jazwares. “This truly diversifies and elevates our offering for the brand to a new level that will connect with consumers of all ages.”
“This partnership brings together two iconic brands that are passionate about celebrating the spirit of fandom,” says Matias Infante, vice president, global marketing, Crocs. “Like Crocs, Squishmallows has become a beloved staple for those seeking style and comfort. We can’t wait for our fans to experience the ultimate in cozy comfort with this exciting new collection.”
The collection is available at Crocs retailers and Crocs.com.
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