Fila Luxembourg signed a multi-year agreement with PS Brands to roll out socks in spring 2010 across the U.S.The Fila-branded line will include a wide array of men's, women's, boy's and girl's athletic-inspired socks. A more technical athletic sock line i
April 6, 2018
Fila Luxembourg signed a multi-year agreement with PS Brands to roll out socks in spring 2010 across the U.S.
The Fila-branded line will include a wide array of men's, women's, boy's and girl's athletic-inspired socks. A more technical athletic sock line is also planned.
"We are thrilled to partner with Fila to develop and distribute a range of socks to complement Fila's apparel and footwear collections," says Elie Levy, chief executive officer of PS Brands. "Fila is a premiere global athletic brand and provides distinctive merchandise for today's active consumer. Our spring 2010 line captures the essence of that competitive spirit and I look forward to working with the team at Fila to strengthen the brand's position in the market."
PS Brands holds licenses to Coleman and Esprit and is also a sock licensee for Disney, Nickelodeon, DreamWorks and Mattel.
Fila, which was established in Italy in 1911, is a manufacturer of footwear and apparel for sport and leisure. Many of the company's products are endorsed by professional athletes from around the world.
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