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Limited-edition collection is available online only.
November 10, 2023
Global Merchandising Services has announced footwear company, Lugz, and rock band, Ghost, have released a footwear capsule collection. The collection, which features two key Lugz styles will be released exclusively on Lugz.com, along with Ghost’s U.S. and European merch sites.
The collection is led by the Lugz Diablo boot (available in men’s sizes only), which features dual logos, brogue detailing around the toe cap, heel and collar overlays. Additional design details include Ghost-branded lace lock, contrast laces and a custom Ghost-branded webbing collar sling.
Also included in the collection is the Lugz Joints canvas sneaker in two patterned colorways, available in women’s and men’s sizes. The first features an all-over print of Ghost’s Grucifix logo, gold detailing in dual logo, lace hardware and custom footbed. The second iteration also includes an allover print celebrating the evolution of Papa incarnations. This pair also features gold dual logo detailing.
“This was an incredible opportunity for the brand to partner with Ghost,” says Sean Lynch, vice president, marketing, Lugz. “Their illustrious discography and artistry are profound and truly inspired us to put creative spins on our silhouettes. We know fans will appreciate the attention to detail with this collection.”
All three portions of the capsule will come in dual-branded boxes, with custom tissue paper featuring a Grucifix blueprint repeat design.
This curated collection comes on the heels of Ghost’s Imperatour, in support of their fifth studio album, Impera.
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