Lugz, Ghost Release Footwear Collection

Limited-edition collection is available online only.

License Global, Content Editor

November 10, 2023

1 Min Read
The Ghost footwear collection.
Global Merchandising ServicesThe Ghost footwear collection.

Global Merchandising Services has announced footwear company, Lugz, and rock band, Ghost, have released a footwear capsule collection. The collection, which features two key Lugz styles will be released exclusively on Lugz.com, along with Ghost’s U.S. and European merch sites.  

The collection is led by the Lugz Diablo boot (available in men’s sizes only), which features dual logos, brogue detailing around the toe cap, heel and collar overlays. Additional design details include Ghost-branded lace lock, contrast laces and a custom Ghost-branded webbing collar sling.   

Also included in the collection is the Lugz Joints canvas sneaker in two patterned colorways, available in women’s and men’s sizes. The first features an all-over print of Ghost’s Grucifix logo, gold detailing in dual logo, lace hardware and custom footbed. The second iteration also includes an allover print celebrating the evolution of Papa incarnations. This pair also features gold dual logo detailing.  

“This was an incredible opportunity for the brand to partner with Ghost,” says Sean Lynch, vice president, marketing, Lugz. “Their illustrious discography and artistry are profound and truly inspired us to put creative spins on our silhouettes. We know fans will appreciate the attention to detail with this collection.”  

Related:Tinderbox and Global Merchandising Services Team Up

All three portions of the capsule will come in dual-branded boxes, with custom tissue paper featuring a Grucifix blueprint repeat design.  

This curated collection comes on the heels of Ghost’s Imperatour, in support of their fifth studio album, Impera. 

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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