The collection, which includes one style in five different Ganni prints, is set to launch in early May and will be available on Ganni.com, in select Ganni stores worldwide and on Drschollsshoes.com.
The design team drew on signature Ganni florals and checks and created a monogram fabric along with a fabric featuring classic Ganni smiley and hearts iconography - all with a retro ‘60s-inspired color palette.
“Dr. Scholl’s wooden sandal has been a global shoe icon since the ‘60s, so getting the opportunity to do a Ganni take on a cult fashion item like this is a dream come true,” says Ditte Reffstrup, creative director, Ganni. “We’re on a shared journey to become the most responsible version of ourselves and I’m super proud to say that this is Dr. Scholl’s most responsible collab to date. We wanted to pay tribute
“Dr. Scholl’s Shoes has a passion for creating shoes that look good, feel good, and do good - from using more environmentally preferred materials and reducing packaging, to partnering with Trees for the Future to donate trees,” says Andee Burton, senior sustainability manager, Caleres, owner of Dr. Scholl’s. “With this Ganni collaboration, we’re excited to take our efforts in responsibility a step further by providing more traceability in our supply chain. We’re so proud of this collaboration and how it helps bring consumers what they are asking for - great shoes that keep the planet in mind.”
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