Kar’s Nuts Unveils M&M’S Co-Branded Trail Mix Line

Kar’s Caramel ‘N Chocolate with M&M’S and Kar’s Favorites Mix with M&M’S are available nationwide.

License Global

August 14, 2024

1 Min Read
Kar's Caramel ‘N Chocolate with M&M’S and Kar’s Favorites Mix with M&M’S
Kar's Caramel ‘N Chocolate with M&M’S and Kar’s Favorites Mix with M&M’SKar's

Second Nature Brands, maker of snacks and treats, is collaborating with trail mix brand, Kar’s Nuts, and candy brand, M&M’S. The partnership features two snack mixes – Kar's Caramel ‘N Chocolate with M&M’S and Kar’s Favorites Mix with M&M’S, hitting store shelves now at select retailers nationwide.

Kar’s Caramel ‘N Chocolate with M&M’S features a blend of M&M’S Caramel Candies, M&M’S Milk Chocolate Candies, roasted and salted peanuts, and crunchy butter toffee peanuts, delivering a blend of sweet and salty flavors.

Kar’s Favorites Mix with M&M’S combines M&M’S Milk Chocolate Candies, M&M’S Peanut Butter Candies, M&M’S Peanut Candies, roasted and salted peanuts, honey-roasted peanuts and tart dried cranberries, balancing sweetness with a zing of tartness.

“We are excited to join forces with Mars on the highly anticipated collaboration between Kar’s and M&M’S, introducing two delicious new snack mixes: Kar’s Caramel ‘N Chocolate with M&M’S and Kar’s Favorites Mix with M&M’S,” says Jennifer Bauer, chief marketing officer, Second Nature Brands. “The sweet and salty fusion of flavors has always been a favorite among snack lovers, and these unique mixes combine the best of both worlds, creating an awesome snack experience that will be a hit with both Kar’s and M&M’S fans.”

Read more about:

m&m'sGlobal

About the Author

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like