Wonka Candy Returns with New Wonka Magic Hat Gummies

Debuting in stores in time for Warner Bros. Pictures' highly anticipated “Wonka,” the limited-edition gummies come in four fruity flavors and feature a magical surprise inside every bite.

License Global

August 25, 2023

Wonka Magic Hat GummiesWonka Candy

In time for Warner Bros. Pictures’ big-screen spectacle “Wonka” – which tells the story of how the world's greatest inventor, magician and chocolate-maker became the beloved Willy Wonka we know today – Wonka Candy returns with its newest innovation, the limited-edition Wonka Magic Hat Gummies.

Each pack includes an assortment of top hat-shaped gummies in four fruity flavor combinations, including Strawberry Watermelon, Raspberry Grape, Orange Strawberry and Magic Berries. Every Magic Hat Gummi also includes a sweet magical surprise with each fruity bite.

The return of Wonka Candy comes in anticipation of the upcoming

Warner Bros

. Pictures’ movie, “Wonka,” which will debut in theaters nationwide Dec. 15.

“For decades, the name ‘Wonka’ has been synonymous with sweet treats that bring joy, wonder and the magic of childhood to people of all ages,” says Greg Guidotti, chief marketing officer, Ferrara Candy Co. “And with the anticipation of the new ‘Wonka’ movie, we are excited to help bring the

film to life through the return of the Wonka brand to sugar confections with the new Magic Hat Gummies. With this innovation, our goal is to create fun and imaginative experiences through candy that offers fans a little bit of magic with every bite.”

Beginning Sept. 1, Wonka Magic Hat Gummies will be available at Walmart stores and then at retailers nationwide from Sept. 28, for a limited time.