Thermos U.K. Signs Deal with Rachel Ellen for Kids’ Range

Collection includes dinosaur, pirate, mermaid and unicorn designs.

March 16, 2022

Thermos

Thermos U.K. has signed an exclusive three-year licensing agreement with children’s stationery and greeting card designer, Rachel Ellen, to create a unique FUNtainer range of bottles, food flasks and lunch bags.

The Thermos brand will initially launch four themed children’s collections featuring Dinosaur, Pirate, Mermaid and Unicorn collections. Each design will have a bottle to keep drinks cool for up to 12 hours, a Food Flask to keep foods hot or cold and a Lunch Kit for transporting packed lunches.

“I’ve grown up using Thermos products, as my parents and grandparents did before me,” says Ellen. “I was therefore delighted to collaborate with such an iconic brand and use some of my best-loved designs to bring a children’s range to life. Everyone loves a fun food and drink container – kids and adults alike!”

“Thermos has been around for over 100 years, and we actually launched our first children’s lunchbox way back in 1957 in the U.S. when two million of our Roy Rogers design were sold,”

says Nick Kime, managing director, Thermos U.K. “We have since remained at the forefront of innovation in the sector, continuing to develop the hottest and coolest products for people on the go and our FUNtainer products have been a best-seller in the U.K. since they were introduced almost 20 years ago. Partnering with Rachel Ellen is a natural fit for our brand, her instantly recognizable designs will resonate with children and their parents alike.”