Parker has teamed up with New Zealand-based Invivo Wines for two new labels, due out this summer. A Sauvignon Blanc and a rosé will be the first releases from the line.
“We want this wine to be 100 percent Sarah Jessica Parker,” says Rob Cameron, winemaker, Invivo. “So other than selecting the base wines for a Sauvignon Blanc and rosé, I’ll be taking a back seat and letting her create the blends.”
“I am a true wine lover, and I love including wine in family dinners and occasions with friends, so this is a very exciting and fun project for me,” says Parker. “I’m so looking forward to every single stage of the creation.”