The AI-powered mobile app has partnered with Tipsy Bartender to create a hyper-personalized, shoppable wine cocktail collection.

License Global

June 24, 2021

1 Min Read
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Sippd has partnered with Skyy John of Tipsy Bartender to release, “Wine Cocktails with @tipsybartender,” an in-app collaboration featuring wine-based cocktail recipes.

Live on the Sippd app for one month, users can learn how to make five of Tipsy Bartender’s wine-based cocktails and shop wines for the recipe and their palate. Featuring the following cocktail and wine-infused treats, Sippd’s AI-powered Taste Match technology curates a personalized list of the best bottles under $25 for each recipe:

  • Island Mimosa;

  • DIY Rosé Gummy Bears;

  • Devil's Margarita;

  • Sangria Popsicles; and

  • Rainbow White Wine Spritzer;

All Tipsy Bartender recipes featured on the home page of the Sippd app link to the step-by-step written instructions and a short video of how to make each 5-ingredient-or-less cocktail.

"As the world is starting to regain a sense of normalcy, consumers are looking for ways to enjoy wine with friends and family. And they want convenience, versatility, value and fresh product discovery when searching for it,” says Blake Hershey, chief executive officer, co-founder, Sippd. “Tipsy Bartender is known for creating exquisite, out-of-the-box drinks and now Sippd is making it easy to recreate his wine-based cocktails with the top Taste Match wines you're sure to love."

The Sippd app is available for free on the Apple and Google Play stores.

About the Author(s)

License Global

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