Sabra x Frank’s RedHot and Stubb’s Hummus Collab

Sabra hummus introduces three flavor collaborations pairing hummus with some of America’s bold-flavored brands.

August 10, 2023

The three new Sabra Hummus flavors.Sabra

Sabra’s latest flavors include Sabra Buffalo Hummus made with Frank’s RedHot sauce, Sabra BBQ Hummus inspired by Stubb’s sauce and Sabra Southwest Hummus.

“These outstanding dips are for the big flavor fans out there,” says Olugbenga Diyaolu, global chief research, development and sustainability officer, Sabra. “As we reach for snacks more often, we want more from them … more intense flavor, more satisfying textures, more fulfilling options. I am really proud of the team for crafting these extraordinary dips! Whether you are new to hummus or already dip in daily, I think you will be blown away by the creamy texture and bold flavor Sabra is bringing to the table. If you have Sabra hummus in the fridge, you're always snack-ready.”

This launch is the first in a series of bold-flavor innovations from Sabra and are available online and in the deli department of major supermarkets.