License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Kinder Mix Launches ‘Masha and the Bear’ Assortment

The collaboration will be available this winter.

Ferrero, celebrating the 10th anniversary of collaboration with Animaccord for the Russian market, launches Christmas product Kinder Mix with the characters of “Masha and the Bear” cartoon.

To support the launch, Animaccord produced a 3D animated Christmas advert-story for Ferrero’s Kinder that features the cartoon characters highlighting family preparation to the festive season surrounded by the loved ones.

The first-ever licensed collection of Kinder Mix will be available on shelves in all major retailers across Russia this winter.

For the latest news in licensing from companies in this category, click here.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.