Kathy Ireland, Kahwa Coffee Roasters Sip on Coffee Deal

The proceeds will fund the National Pediatric Cancer Foundation.
License Global

April 2, 2020

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Kahwa Coffee Roasters has entered into a strategic partnership with Kathy Ireland Worldwide. The partnership and proceeds from all Kahwa coffee product sales will help serve and support the National Pediatric Cancer Foundation, a national nonprofit organization which funds lifesaving research of pediatric cancer. 

“We are experiencing an unprecedented global event at this time, and now more than ever, there is a need to support non-profit organizations,” says Raphael Perrier, co-owner, Kahwa Coffee Roasters. “Our focus with this partnership is to restore hope for health-focused charities during such challenging times, with reassurance that their community is here and continues to support them.”

Kathy Ireland, who serves as the NPCF’s international youth chair, will become the first Kahwa Coffee Roasters global brand ambassador in the company’s history. Cause marketing efforts and promotional campaigns will be launched this month

“In times like these, we truly see the best of the human spirit

with the selfless acts of others,” says Kathy Ireland, chair, chief executive officer and chief designer, Kathy Ireland Worldwide. “Not only is Kahwa Coffee the most delicious tasting coffee, it is now the favorite of our family, our business teams and clients. Thankfully, this wonderful exquisite coffee is available nationwide at KahwaCoffee.com. Each blend is roasted and packaged on demand for freshness and quality. Kahwa is not ubiquitous; it is truly for coffee connoisseurs of every flavor. The dedication of the Perrier family to making the world a better place is admirable and reflects Kathy Ireland Worldwide’s core values. All of us at Kathy Ireland Worldwide look forward to working closely with Sarah and Raphael and everyone at Kahwa in supporting the lifesaving work of NPCF through this partnership.”

Kathy Ireland Worldwide has earmarked 51 percent of proceeds from this collaboration for NPCF.  

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