The Unilever U.K. ice cream brand Wall’s has partnered with Airpure International to create a car air freshener inspired by the iconic Funny Feet ice lolly.

Injected with a fruity strawberry scent, the car air freshener is designed in the products’ classic foot shape and is available now.

Customers can also win Airpure goodies and choose which Wall’s lolly will be next to get the Airpure treatment–Twister, Mini Milk or Split–on the website Walls.Airpure.com.