Emoji Inks Fresh New Deal with Dole
The Emoji Company is partnering with Dole for a new healthy snacks product.
Emoji will create a fresh and expressive experience for Dole’s Apple Chips (24 gr.) product including six different product designs that will display Emoji brand icons. The new product will be available in Chile at various retailers including Jumbo, Walmart, Unimarc and Tottus supermarkets.
Dole Apple Chips products were created by Dole as part of an effort to promote healthy living and wellness.
“It’s been really exciting to see our brand related to friendly and healthy products, promoting a positive way of living,” says Marco Hüsges, chief executive officer and founder, The Emoji Company. “The power of communication is what the Emoji brand stands for, and this is yet another perfect symbiosis of two established brands.”
“We are very proud to team up with Dole,” says María Paz Bastías, licensing manager, The Brands Club, agent for the Emoji brand. “We now have 14 licensees in Chile and will further build the licensing program for the Emoji brand, which is one of the most expressive lifestyle brands globally.”