Crayola Draws Snack Deal with The License Factory

The snacks will be available in time for the holiday season.
License Global

December 3, 2020

crayolasnacks.png

The License Factory has announced a colorful new licensing partnership with Crayola.

The partnership enables The License Factory to manufacture and distribute Crayola-branded Confetti Popcorn and Cotton Candy in the U.S., Canada and Mexico. 

“The Crayola brand is anchored in color,” says Warren Schorr, vice president, business development and global licensing, Crayola. “We look forward to enriching the snacking experience with Crayola’s classic hues.”

The products will be available and sold in all trade channels in Q4 2020.

Subscribe and receive the latest news from the industry.

Join 62,000+ members. Yes, it’s completely free.

You May Also Like

Loading..

Report

Loading..

This site uses cookies to provide you with the best user experience possible. By using License Global, you accept our use of cookies.