, to extend its brand into food and beverage categories, including frozen meals, spice/rub blends, margarita mixes, dips, salsas, soups and refrigerated meats.
Beanstalk will leverage Rosa Mexicano’s Mexican roots and the techniques of Mexico’s varied culinary regions to deliver flavors to consumers’ homes in the U.S. and Canada.
“We have been transporting diners on a culinary journey through our unique, elevated and sophisticated Mexican dining experience for almost 40 years,” says Jim Dunn, chief executive officer, Rosa Mexicano. “Chef Josefina Howard’s unique spirit, class and great taste are widely credited with introducing Mexican fine dining in the United States. Through licensing, we will offer consumers new ways to bring Rosa Mexicano’s rich culinary heritage, as well as the fun of our dining experience to the home.”
“Beanstalk is thrilled to be partnering with beloved restaurant
Related:What’s New for Beanstalk?
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