This summer, convenience store retailer 7-Eleven has teamed with Mondel?z International's Sour Patch Kids candy brand to introduce the new Slurpee flavor, Sour Patch Watermelon, with support from 7-Eleven's long-time beverage partner Fanta.
The new flavor launches today at participating 7-Eleven stores and will be available throughout the retailer's 100 Days of Summer campaign.
Slurpee and Sour Patch will also make an appearance in the upcoming digital movie musical
from Relativity Digital Studios, which follows three lifelong best friends who vow to make their last weekend of summer the most epic of their lives.
Read more about:
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.
You May Also Like