Target Debuts Cynthia Rowley Outdoor Living Brand ‘Whim’

Target is launching the new Whim by Cynthia Rowley collection this April with a range of chic, trend-forward products for outdoor living and summer fun. Target and fashion designer Rowley serve up a collection infused with delightful details, graphic p

April 6, 2018

rints, and bold colors. Drawing inspiration from a range of influences, including her busy life as a mom of two children, Rowley was motivated to create products that would allow busy Target guests to easily add a dash of style and a stroke of color to every aspect of their lives.

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