
January 13, 2022

The limited-edition drop includes denim, waxed canvas, organic cotton and wool blended flannels, sustainable components that exemplify the shared passion of the outdoors and the epic adventures that weave both brands together.
"With 75 years as an American cultural icon grounded in the heritage of the West, our products are tough enough for a life well-lived and defined by moments of bravery and adventure," says Holly Wheeler, vice president, global brand marketing, Wrangler. "A fundamental part of the western lifestyle is time spent outdoors, and we're thrilled to collaborate with Roark during the holiday season to provide a high-quality product for people who enjoy embracing the outdoors."
"Our partnership with Wrangler was born out of a desire to celebrate the American West and deliver a collection that paid homage
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.