Vans Collaborates with USPS to Deliver a Footwear and Apparel Collection

The collaboration is inspired by USPS employees.

License Global, Content Editor

November 24, 2021

1 Min Read
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Vans has licensed with the USPS to bring some of that iconic-yet-understated postal flair into footwear and apparel.  

Shipping out as part of the collection are four Vans classics: the Sk8-Hi MTE-1, Sk8-Hi Reissue, the Authentic and the Old Skool. Combining USPS dress blues with a dark “Blue Fog” shade, the Sk8-Hi MTE-1 is ready for the elements with an all-terrain outsole, a sherpa fleece-lined collar, heel pull tab and reflective tongue badge. The Postal Service’s eagle is emblazoned on the lateral half of each collar for a finishing touch. The Sk8-Hi Reissue is a Priority Mailbox in shoe form, thanks to an all-over Priority Mail print accented by red laces and a red text hit on its midsole. 

The collection’s Authentic is constructed of light blue denim, which pulls inspiration from the USPS uniform. It’s also decorated with custom branding from heel to toe and certified with a unique stamp graphic on its tongue.  

Finally, the Old Skool is built from supple, white tumbled leather, with signature USPS color on its Jazz Stripe and collar trim, a U.S. Mail logo directly below its midsole foxing, and a stamped tongue badge of its own. Each is packaged in a custom shoebox, made to match USPS Priority Mail and boxes, and lined with co-branded tissue paper. 

Apparel offerings include the “Bulk Mail” pullover hooded sweatshirt and pocket T-shirt plus a “Priority” beanie, all presented in navy blue. The hoodie features a trio of graphic hits: an embroidered USPS truck on its chest, printed graphic on the left sleeve, and sizeable high-density print on the back. The pocket T-shirt features a small label on the pocket and a large Postal Service graphic printed on the back. The beanie has an oversized patch on its front plus Vans embroidery on the rear.  

The Vans x USPS collection will be released via Vans.com, select Vans retailers, FootLocker.com and Foot Locker stores on Nov. 29.  

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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