Van Gogh Museum, Daily Paper Reunite for New Collaboration

This is the second collaboration the Daily Paper and the Van Gogh Museum have teamed for in licensing.

License Global, Content Editor

October 3, 2020

1 Min Read
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Amsterdam-based clothing label Daily Paper and the Van Gogh Museum have launched a second clothing line featuring a selection of Vincent van Gogh’s masterpieces.

Inspired by the life and work of Vincent van Gogh, Daily Paper has teamed up with the Van Gogh Museum to design this autumn/winter collection. This second line features works such as The Potato Eaters (1885) and Sunflowers (1889), alongside a number of Van Gogh’s lesser known floral compositions. The new collection includes coats, t-shirts, jumpers, jackets and a range of accessories.

This partnership between the Van Gogh Museum and Daily Paper ties in with Van Gogh connects, a four-year research program powered by Fonds 21 which examines how the museum can be and stay relevant for young people with bicultural backgrounds.
In association with De Beeldbrekers – a group of young people with bicultural backgrounds who are contributing their perspectives and expertise to shape a more inclusive Van Gogh Museum – visitors are invited to experience this latest partnership between the Van Gogh Museum and Daily Paper. On Oct. 23 and 30, the museum will offer guided tours of the Van Goghs chosen for this collection and workshops centering on the themes that connect Daily Paper and the Van Gogh Museum: growth, perseverance, self-education, muses and role models.

The autumn/winter collection by Daily Paper is available in the Van Gogh Museum webshop, at Dailypaperclothing.com, in Daily Paper stores, the Van Gogh Museum shop and other selected retailers worldwide.

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About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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