Tommy Hilfiger, U.S. SailGP Mark Global Partnership

Partnership kicks off for the league’s 2025 season.

License Global

June 24, 2024

1 Min Read
U.S. SailGP Team, Tommy Hilfiger
U.S. SailGP TeamTommy Hilfiger

Tommy Hilfiger, part of PVH Corp., has announced a multiyear partnership with the U.S. SailGP Team as official lifestyle apparel partner of the team.

SailGP is known for its flying boats, record-breaking speeds and adrenaline-fueled races. The U.S. SailGP Team partnership will launch globally at the Season 5 opening Sail Grand Prix in November, as the circuit brings world-class athletes from rival national teams to legendary global locations; previous seasons have included races from Sydney to Saint Tropez and New York.

“Since I was very young, I always loved the world of sailing and the nautical lifestyle – but SailGP is next level; it’s a whole new sport,” says Hilfiger. “By fusing intense racing and elite performance with international competition in iconic venues around the world, SailGP is making waves in adrenaline sport. Mike Buckley and the U.S. SailGP team have a unique vision to create a story and an impact that goes well beyond sporting competitions. I am so inspired by their grit, determination and innovation, and together we have the opportunity to disrupt sailing and bring something new to fans globally.”

The U.S. SailGP’s F50 foiling catamarans will feature the Tommy Hilfiger logo on each side of the boat, as well as team uniforms and capsule collections. Celebrities and special guests will be invited to exclusive partnership activations, including riding with the team to experience the exhilarating reality of high-adrenaline sailing during 6th Person Sailor moments, while VIPs will enjoy hospitality in the Adrenaline Lounge.

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