Rebel Girls Unveil Jewelry Collection with CHARM IT!

CHARM IT!, a charm jewelry brand, has partnered with Rebel Girls, a girl-empowerment brand, to release the CHARM IT! x Rebel Girls collection. This eight-piece capsule collection of charms and accessories is designed to inspire and empower young girls. 

Each charm in the collection includes a QR code linking to Rebel Girls’ "Good Night Stories for Rebel Girls" audio series, which shares stories of influential women. Rebel Girls’ audio series has earned accolades such as Webby Awards and People’s Choice Podcast Awards, with over 25 million downloads worldwide.  

The charms, which cover a range of notable figures, include: 

The charms, which can be bought individually, encourage customization, allowing girls to create a unique bracelet that reflects their interests and aspirations. The collection will be available on CHARM IT!’s website in mid-November and at select retailers in early 2025. 

“We are thrilled to partner with a brand that embodies girl power,” says Renee Levy Klarreich, president and founder, High IntenCity. “The CHARM IT! x Rebel Girls collaboration takes our mission of empowering girls to express themselves with confidence to the next level. By introducing girls to influential women whose stories are amplified through our signature charm designs, we aim to inspire a new generation of changemakers. The mantra 'if she can see it, she can be it' perfectly captures our shared vision for this collection, and we can’t wait to see the impact it will have.” 

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"It's exciting when two women founded and led brands come together to create empowering products for girls to express themselves," says Jes Wolfe, chief executive officer, Rebel Girls. "Rebel Girls everywhere will love showcasing their confidence, celebrating their passions and discovering audio.”